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Tuesday, February 25, 2020

How Toyota Encourages the Youth of America




Shannyn Baumgartner, a credit supervisor at Toyota Financial Services (TFS), relished her time volunteering with the Boys & Girls Clubs of Metro Denver, participating in holiday dinners and collecting back-to-school donations. 
But when she became a judge for the Clubs’ Youth of the Year Award in 2017, Baumgartner started having a direct impact on students’ futures. Sponsored by Toyota, the award grants financial aid to extraordinary student leaders in Boys & Girls Clubs at the local, state, regional and national levels.
As judges, Baumgartner and her colleague Ingrid Arnold didn’t just select winners — they served as mentors for the candidates.
“We sit down with each one of them; we interview them; and we give feedback to the students who don’t win — tips on what they could do going forward,” explained Baumgartner.
The pair worked with countless students who were nominated for the award, including Malachi Haynes.
A member of the Aurora Boys & Girls Club since the age of six, Haynes dedicated his time to improving his community. In a Club video, he recalled being the smallest kid in the Club, and others remembered him as quiet and reserved. But as Haynes grew older, he developed into a passionate leader amongst his peers.
“One day, he went from doing the activities at the Club to leading those activities,” said Haynes’ mother, Debra Hall.
One of his flagship contributions to the Club was “Double Trouble,” a reading program he created with a friend to improve literacy among African American males in his community. As a tutor for the program, he made a bargain: One hour of studying in exchange for one hour of exercise. As a result, each of Haynes’ pupils saw improvement in their literacy levels.
But despite his glowing resume, Haynes didn’t win the local Youth of the Year Award in 2017falling short of another Metro Denver student who ultimately received a scholarship to Harvard. But Baumgartner, enthralled by Haynes’ innate leadership skills, encouraged him to reapply for the award.
Her instincts were right, and Haynes won the next year.
“Malachi came back again, worked really hard, and won it,” said Baumgartner.
Haynes and his family celebrated with TFS workers, who presented him with gifts from Toyota: a clothing allowance, laptop, backpack, and other items to prepare him for college.
This was just the beginning of Haynes’ journey, and Toyota would be by his side every step of the way. He advanced through the state and regional levels, ultimately winning the 2018 National Boys & Girls Clubs Youth of the Year award.
“I found my purpose of mentoring and leadership at the Boys & Girls Club,” said Haynes during his triumphant victory speech. “I want to put forward a sense of ‘I can do this, too,’ and show students that we can actually make some changes.”
The award came with a $100,000 scholarship, a free trip to Disney World, and a free Toyota Corolla, allowing Haynes to study kinesiology at Colorado State University.
Baumgartner, the judge who encouraged Haynes to reapply, is proud to work with the children in the Boys & Girls Clubs, like Haynes.
“Every time I am at these judging events – seeing the kids I’ve seen – you know you’re getting responsible, hardworking kids,” she said. “All these kids are amazing.”

Saturday, February 22, 2020

Toyota GR Supra Races Into 2021 with More Power and First-Ever Four-Cylinder Turbo Model



  • GR Supra 3.0 Gets Power Boost and Revised Chassis Tuning
  • New GR Supra 2.0 is First-Ever Four-Cylinder Version, with 255 Horsepower and Lower Weight
  • New GR Supra A91 Edition with Exclusive Color and Design Features
  • 8-in. Central Display Screen Now Standard on All Models
Brimming with history and reverberating with the echoes of legends, Daytona International Speedway, where the Toyota-powered and sponsored AAR Eagle Mk. III GTP won the 24 Hours of Daytona in 1993, setting a 1:33.875 lap record that stood until 2019, seemed the ideal place for Toyota to launch the next phase of the GR Supra. For 2021, the six-cylinder GR Supra 3.0 models leap ahead with a power boost and retuned chassis, while a new GR Supra 2.0 four-cylinder turbo model joins the line.
The first 1,500 Mk. V Supras were Launch Editions, and for 2021 Toyota is offering 1,000 new A91 Editions. This special edition Supra will have the 3.0-liter inline-six-cylinder engine and will be available in a choice of two colors, Nocturnal or Refraction, the latter exclusive to the A91 Edition and an all-new color for Supra. Accenting the Supra’s concept car-inspired body are a rear black carbon fiber lip spoiler, matte black wheels, C-pillar graphics and carbon fiber mirror caps. The black Alcantara® leather-trimmed interior with blue contrast is likewise exclusive to this limited-availability model, and each A91 Edition will come with two exclusive key gloves and trunk mat.
On the 2021 Supra 3.0 Premium and A91 Edition, the front Brembo® brake calipers are painted red and feature the “TOYOTA Supra” logo. All Supra models for 2021 will feature the 8.8-inch audio touch screen that is standard on the 2020 3.0 Premium model; the base model’s 6.5-inch screen has been discontinued.
The 2021 GR Supra models are anticipated to start arriving at Toyota dealers in June. Here’s what to brace for:
More Power. Because, Why Not?
The 2020 Toyota GR Supra brought the revered model back in a blaze of speed, with acceleration and handling performance that outshone even its illustrious A80 predecessor. For 2021, Toyota is keeping the pedal down, boosting output of the Supra’s turbocharged 3.0-liter inline-six from 335 hp at 5,000-6,500 rpm to 382 hp at 5,800-6,500 rpm, a 14-percent increase. Torque rises from 365 lb.-ft. at 1,600-4,500 rpm to 368 lb.-ft. at 1,800-5,000 rpm.
The increased output results from a slew of upgrades throughout the engine. The new dual-branch exhaust manifold, with six ports instead of two, improves heat management. A new piston design reduces the engine’s compression ratio from 11:1 to 10.2:1.
The greatly revised engine produces higher torque at higher rpm and retains the eagerness to rev with turbine-like smoothness. Toyota projects that the new engine will reduce the Supra 3.0 model’s 0-60 acceleration time to 3.9 seconds, from 4.1. The 8-speed automatic transmission with paddle shifters carries over for 2021.
Retuned Chassis for Supra 3.0
The 2020 GR Supra won praise for its ride/handling balance, but even the exceptional can be improved. Seeking increased roll resistance and enhanced cornering stability, Toyota retuned the Supra 3.0 chassis, adding lightweight aluminum braces that tie the strut towers to the radiator support to increase lateral rigidity, along with front and rear bump stops and new damper tuning. Revised programming for the electric power steering (EPS), Adaptive Variable Suspension (AVS), Vehicle Stability Control (VSC) and Active Differential works in concert with the hardware changes to make the 2021 Supra more stable through quick transitions, such as compound turns.
The First Four-Cylinder Supra Is Quick and Light
The 2020 GR Supra broke from the model’s traditions in several areas, and the 2021 version seems to do it again with the first-ever four-cylinder turbo model. Or does it? The new Supra 2.0 becomes the entry model, returning a two-tier performance lineup that parallels the A70 and A80 Supra models.
The 2021 Supra 2.0 offers an intermediate model between the Toyota 86 and the Supra 3.0, giving the customer three distinct Toyota sports car choices.
The 2.0-liter inline four-cylinder engine shares much of its technology with the 3.0-liter inline-six, including a twin-scroll turbo, direct fuel injection and continuously variable timing on both the intake and exhaust camshafts. The variable intake valve lift system adjusts intake valve timing and duration. The bottom line is 255 hp at 5,000-6,500 rpm and a stout 295 lb.-ft. peak torque at 1,550 to 4,400 rpm.
The Supra 2.0 uses the same 8-speed automatic transmission as the 3.0, and Toyota projects 0-60 mph in 5.0 seconds, which will make it Toyota’s second quickest vehicle in the lineup. The Supra 2.0 has the same electronically limited 155-mph top track speed as the 3.0, and its fuel consumption will be lower.
The Supra Lightweight
The 2021 Supra 2.0 offers much more than a lower price point. At 3,181 pounds, it is more than 200 pounds lighter than the Supra 3.0 while maintaining that model’s exemplary near 50:50 weight distribution. That’s because the weight reduction is spread throughout the car:
  • The Supra 2.0 uses smaller front brake rotors than the Supra 3.0 (330mm x 24mm vs. 348mm x 36mm), and with single-piston calipers vs. four-piston.
  • The Supra 2.0 does not have the Active Differential and Adaptive Suspension used on the 3.0 model.
  • A four-speaker audio system is standard, vs. the Supra 3.0’s 10-speaker system.
  • Supra 2.0 seats are manually adjustable, vs. 14-way power-adjustable in the 3.0.
The Safety and Technology Package is new for MY21 and will be available on the 2.0 and 3.0 grades. That package includes:
  • Dynamic Radar Cruise Control (Full speed)
  • Blind Spot Monitor (BSM)
  • Rear Cross Traffic Alert (RCTA)
  • Parking Sensors with Emergency Braking Function
  • Navigation
  • 12-speaker 500-watt JBL Audio System
  • Wireless Apple CarPlay® compatible (iOS only)
  • Supra Connected Services: up to four-year trial includes Remote Services, Remote Maintenance, Automatic Emergency Call, Real Time Traffic Information, Concierge, Stolen Vehicle Recovery, and Map Updates.
The Driver’s Assist Package will still be an available option on the 3.0 Premium and A91 Edition. That package includes:
  • Dynamic Radar Cruise Control (Full speed)
  • Blind Spot Monitor (BSM)
  • Rear Cross Traffic Alert (RCTA)
  • Parking Sensors with Emergency Braking Function
Straight to the Racetrack
Customers don’t have to wait long to get their hands on the new GR Supra GT4, as it will go on sale in the U.S. starting in August. It is based on the GR Supra and is developed and produced by TOYOTA Motorsport GmbH (TMG).
A three-liter inline six-cylinder engine with single twin-scroll turbocharger has been tuned to 320kW (430hp) with a 7-speed sports automatic transmission with paddle shifters and the mechanical limited slip differential driving the rear wheels. An Akrapovič exhaust system will be fitted and Ravenol will provide first-fill lubricants.
The front splitter and rear wing are made of natural fiber composite, contributing to an overall weight of 1,350kg (2,976 lbs.). Following the specification of the GR Supra road car, the front suspension will be MacPherson strut, and rear suspension will be multilink with KW dampers at the front and rear.
The braking system is enhanced using a dedicated brake caliper for racing, six-piston front and four-piston rear, while running on Pirelli tires.
Safety will be a priority and the GR Supra GT4 will be installed with a high-strength roll cage on the lightweight steel body, and an FIA-standard racing seat with six-point harness. The interior will feature a carbon fiber instrumental panel with a display and steering wheel specifically designed for GT4 competition.
Contact TRD at trdusa.gt4@toyota.com to get more information on the GR Supra GT4.

Wednesday, February 19, 2020

Ideas for Your Extra Day this Leap Year

How often do we wish we had more time? Well, this year we all get a whole extra day! So we think it’d be a great idea to spend your extra day doing the things people often wish they had more time to do…because this year the solar system has given us a whole extra 24 hours on February 29.
That’s right, the solar system has given us more time.

No, this isn’t some confusing Marvel time travel schtick. According to TimeAndDate.com we need an extra day every four years, we would lose 6 hours every year and after 100 years, we would have lost an entire 24 days. Almost a whole month!

Here are some ideas of what to spend with your extra day based on our experience and a couple surveys:

Spend time with family! Do what you enjoy doing with your family: game day, movie day, theme park, paint ball…whatever it is, you have time to do it!
Exercise! People always say they don’t have time to exercise. Well, this year you have an extra 24 hours to squeeze a work out in. It could be an extra trip to the gym, an extra long walk with your 4-legged pal, or something you’ve always wanted to try!
Spend time with friends! We know how hard it can be to schedule time with friends. But this year you have an extra day to make it happen. Use this Leap Year to schedule that dinner with friends that you’ve been saying (for years, probably) needs to happen.
Pursue Your Hobbies! It’s important to have something that you enjoy doing simply for fun. Do you have a hobby that’s been left in the dust? A project that has stalled out…for months? Or maybe something you think you’d enjoy but haven’t had time to even try yet.

The 2020 Leap Year is the year to do it because you will have the time!

What would you do if you had extra time? Because this year, you do. Happy Leap Year!

Monday, February 17, 2020

Toyota’s Statement Regarding Uniform National Fuel Economy and Greenhouse Gas Emissions Standards

Toyota is passionate about the environment and reducing our impact. Our drive for continuous improvement of society is built into our DNA, and as a leader in electrified vehicles, it’s who we are as a company. The 179,000 Americans who support their families working for Toyota and our dealerships feel the same way. Toyota supports year-over-year improvements in fuel economy that provide meaningful benefits to our climate, while better aligning with what consumers want. That’s why we remain committed to be an industry leader in the development of vehicles that help reduce greenhouse gases.
Toyota entered into this legal action not as a plaintiff or a defendant, and not to favor any political party.  Toyota is intervening to impact how emissions standards are applied.  We want to help forge a sustainable compromise for consumers and the environment. Without joining this legal action, we would have no ability to affect the outcome.
We do not believe that there should be different fuel economy standards in different states.  There should be one standard for all Americans and all auto companies. That is why we decided to be part of this legal matter.  Doing so does not diminish our commitment to the environment, nor does it lower our desire to manufacture vehicles that produce fewer emissions year-after-year.
Multiple standards will result in higher vehicle prices. And if vehicle prices increase, consumers are more likely to keep older, less efficient cars longer. We can do more to reduce greenhouse gases by focusing on the 250 million vehicles already on the road today. We need to encourage consumers to trade in older, less efficient vehicles for newer vehicles that have higher fuel economy and therefore emit fewer greenhouse gases. We won’t be able to do that if prices are beyond what people are willing to or can afford.
We’re proud of our history of environmental achievements and progress. Since 2000 here in the U.S., we’ve sold over 3.6 million hybrids which have saved over 7.6 billion gallons of fuel and kept over 68 million tons of CO2 from entering the atmosphere. That’s the equivalent to taking 13.4 million vehicles off the road for a year. Currently, 11 percent of our sales consist of hybrid, plug-in hybrid and fuel cell electric vehicles—that’s three times the industry average. We sell more alternative powertrain vehicles than the rest of the industry combined. And we’re working on increasing these numbers. By 2020, our plan goes up to 15 percent of our sales and by 2025, that number jumps to 25 percent, or one of every four vehicles sold.
We’re proud that our North America Headquarters in Plano, Texas, our Production Engineering and Manufacturing Center in Georgetown, Kentucky and our Supplier Center in York Township, Michigan were all certified LEED Platinum, the U.S. Green Building Council’s highest rating.
Lastly, we would like to share Toyota’s environmental sustainability position in North America as part of our 2050 Global Environmental Challenge, our latest environmental report and other examples of our efforts. To find out more, please click on this link.

Saturday, February 15, 2020

Swimming Toward Change: Why Jessica Long Is Excited About the Future of the Paralympics



When Team Toyota athlete Jessica Long first learned about the Paralympics, she had only been swimming for two years. Her parents thought experiencing a competition would be a good learning opportunity for their energetic daughter, who is a double amputee.
“I really only went to the Paralympics swim meet to meet other people,” she says. “When I showed up to the trials, I saw all of these athletes that weren’t hiding their prosthetics at all. I’d never met anyone else like me before. It was so isolating. I felt like I was the only one in the world.”
Long was already scoring early wins in the water when she learned about the Paralympic trials from an official at a meet near her Baltimore, Maryland, hometown. Though she was working on a long-term plan with her coaches to train for the tryouts when she turned 16, Long and her family decided she would participate in the trials in 2004, when she was only 12.
“I mainly went to the team announcements to see some of the friends I had made during trials,” she says. “And then all of a sudden, they called my name. That was the start of it. Being the youngest on the team and then winning three golds — it really set the bar high.”
The Paralympic Games Athens 2004 were just the beginning. Today, Long is the second-most-decorated U.S. Paralympian in history, with 23 medals and four Paralympic Games under her belt. Now, the 27-year-old is training for her fifth consecutive Games and paving the way for para athletes around the world.
Finding Strength Through Sports
By the time Long was beginning her athletic career, she’d already faced steep odds and seemingly impossible obstacles. Born with fibular hemimelia — a rare condition where the fibulas, ankles, heels and most of the bones in her feet were missing — Long’s legs were amputated below the knees when she was 18 months old so she could be fitted for prosthetics.
Originally from Siberia, Long was adopted from a Russian orphanage at 13 months old by Steve and Beth Long.
An active child who showed an interest in athletics at a young age, starting with gymnastics, Long preferred to walk around without her prosthetics, causing her parents to worry about the potential damage to her knees. They told her that if she didn’t want to wear them, she would have to find another sport.
“I’m most comfortable with my legs off,” she says. “Back then, my legs were just really heavy and I didn’t want to wear them. Because I was growing so much, they never had a good fit.”
Long loved to swim in her grandparents’ pool, which she could do without her prosthetics, so she joined the local swim team.
“I was the only girl without legs, the only disabled swimmer,” she says. “But I loved the sport and it was really hard work. Growing up without my legs, I just wanted to fit in and feel capable and strong, and swimming made me feel all those things.”
Making a Splash
Two years after her earning three gold medals at the Paralympic Games Athens 2004, Long decided to become a professional athlete at the age of 14. While she recognizes the work of the other Paralympic athletes who came before her, there weren’t many sponsorships available for para athletes at the time.
“After the world championships, I had this amazing opportunity to go pro,” she says. “I loved being a Paralympic athlete, but I just didn’t know what the future held. I didn’t know if I could swim at a collegiate level. At the time, no one was really doing anything like that for amputees, so it just felt like this opportunity that I couldn’t turn down.”
Despite her early success in the pool, Long’s career had its fair share of ups and downs. Growing up in the spotlight, the swimmer found herself confronting her life challenges publicly, from typical teenage growing pains to the unique circumstances of her amputation and adoption.
“I had a really hard time understanding my life,” she says. “Particularly challenges of being an amputee. There was a while there when I was having surgery every three to six months. And I was still really curious about my adoption and where I came from, especially when I was a teenager.”
Long believes some of this frustration and confusion fueled her success in the swim lane, but there was always a lingering need to prove that she was enough, a feeling she thinks is common among adoptees.
“When I was 16, I went to my second Paralympic Games [in Beijing], and I remember that I wanted to win seven gold medals, just like Mark Spitz,” she says. “I was telling everyone. Everyone knew what my goal was.”
On the third day of competition, Long took bronze in the 100-meter breaststroke. Her U.S. teammate beat her, breaking her record and shattering her world. Despite going home with four gold medals, a silver and a bronze, the young athlete was devastated.
“I think the first thing I said to my mom was, ‘Do you and Dad still love me?’” she says. “I know it’s ridiculous now, but I think being adopted, I just always had this worry about being enough.”
After the Paralympic Games Beijing 2008, Long had a serious conversation about quitting the sport entirely.
“Everything was always my choice, my decision,” she says. “My parents always said, ‘If you want to go after it, then put in the work. But if you don’t want to swim, we’re not going to force you.’ I ended up taking two weeks off.”
Instead of quitting, she decided to make a lifestyle change and moved to the U.S. Olympic & Paralympic Training Center in Colorado Springs, Colorado, which she likens to her college experience. That’s when Long first noticed how much the Paralympic movement was starting to take off.
Looking Ahead
As Long trains for her fifth Paralympic Games, she acknowledges how different the experience is preparing for 2020 than it was in 2004. The biggest differences, she says, are greater visibility and more opportunities for para athletes.
“What really makes me happy is how much the Paralympics are growing and how many people support the movement,” she says. “Sponsorships are a huge part of that. Being part of Team Toyota is something that I still can’t even believe. It makes me so excited for the next generation of athletes.”
Long believes the spotlight on the Paralympics creates awareness about disabilities in general. Thinking back to her 10-year-old self, still embarrassed to wear shorts that showed her prosthetics, she acknowledges how much her Paralympic experience changed her life.
“We’re all so different. We all have our own challenges and face different adversities, some more visible than others,” she says. “But when we talk about them and share experiences, people don’t feel so alone. As a 10-year-old little girl, all I wanted in the world was to meet another amputee.”
“The Paralympics are this place where you feel like you’re at home,” she says. “It’s a place that welcomes disability. And I still can’t believe how much the event has grown — I’m so excited for what’s next.”

Monday, February 10, 2020

Most Romantic Restaurants (and Take-out) in Burien for Your Valentine's Day



Just in case you've forgotten, we're here to give you a heads up: This Friday is Valentine's Day!

You're welcome.

If you've waited until now to think about Valentine's Day we've got a quick list of some of the most romantic restaurants in Burien.
And if those are all booked up, or maybe your prefer a quiet night in (Netflix and chill style), here are some top take-out spots for your V-day celebrations!
Did we miss your favorite romantic or take-out spot? Let us know!

Sunday, February 9, 2020

Toyota’s “GO HIGHLANDER” Campaign Takes You Where They Need You

Because Life is Better When You’re All Together in the 2020 Toyota Highlander 


Much to the excitement of fans across the country, the marketing campaign for the all-new 2020 Toyota Highlander has officially kicked off. The “GO HIGHLANDER” campaign will highlight the best-selling retail model in the midsize SUV segment standing apart from the rest thanks to its unique combination of power, sophistication and functionality. 
The “GO HIGHLANDER” campaign for the fourth-generation benchmark SUV will feature Highlander and Highlander Hybrid models that speak to the vehicle’s performance, dramatic new design and sophisticated detailing, making it the ultimate vehicle for those who are at the center of making memories. 
We hope the campaign inspires our guests to live their lives with no compromises while going above and beyond for their version of ‘family’”, said Ed Laukes, group vice president, Toyota Marketing, Toyota Motor North America. “The all-new Highlander gives our guests the ability to go wherever they’re needed, which inspired the ‘GO HIGHLANDER’ campaign.” 
“Heroes,” a humorous and action-packed :60-second spot featuring actress Cobie Smulders and the all-new Highlander, ran in this year’s Big Game and officially kicked off the campaignThe spot was created by Saatchi & Saatchi. 
The fully-integrated Highlander campaign was developed using the Total Toyota (T²) model which provides multicultural insights aimed at a transcultural mainstream audience. T² features a blended and cohesive marketing approach inclusive of multicultural marketing, bringing together its agencies into a total market model. The  agency team includes Saatchi & Saatchi, Burrell Communications, Conill Advertising and Intertrend, with Zenith placing TV and outdoor media buys.  
Matching opening and closing sequences and production features showcase a unified style across all creative throughout the campaign spots, which are highlighted below: 
In Burrell Communications “Top Hat,” directed by Daniel Azancot, a group of fashionable women use the all-new Highlander to ‘show up and show out’ at a premier event. In “Home Team,” a family featuring four generations and baseball legend Jim Robinson celebrates togetherness, baseball, and their proud family legacy. The spot was directed by Antony Hoffman 
“Allies,” created by Conill Advertising and directed by Albert Uriafeatures the unapologetic fun that comes from always being there for your group when it matters most at milestone moments such as sending a loved one off to college.   
Intertrend created two Highlander Hybrid spots for the campaign: “Arrival,” where a heroine puts her cultural pride on display as she and her family shine on the red carpet; and “Sweethearts,” where an intergenerational family turns a simple trip into a grand gesture of love that will be remembered for years to come. The spots were directed by the duo known as Skinny. 

In the spots created by Saatchi & Saatchi and directed by Dante Ariola“Rocket,” features a diverse group of daring and determined young girls on an inspiring mission in their Highlander Hybrid. “Knights” highlights a group that goes above and beyond for their friend on his wedding day by giving the couple something unforgettable. 

Monday, February 3, 2020

The All-New 2020 Toyota Highlander and New Fuel-Efficient Vehicles Showcased at the Washington Auto Show




Toyota’s 2020 Highlander and new fuel-efficient vehicles, the 2021 Mirai and 2021 RAV4 Prime will make their appearance at the Washington Auto Show, held January 24 – February 2 at the Walter E. Washington Convention Center. Highlander, the best-selling mid-size SUV in America, will showcase its fourth-generation model, featuring a bold, distinctive new design with the familiar safety, comfort, and reliability of its predecessors. Additionally, the second-generation Mirai will make its Washington DC debut, highlighting Toyota’s latest effort in hydrogen-powered full cell electric vehicles (FCEVs).
2020 Highlander
With a new bold, yet functional shape stemming from the Toyota New Global Architecture (TNGA-K), the 2020 Highlander enables greater capability, comfort and safety than ever before. The all-new 2020 Highlander offers the choice between a powerful V6 or new-generation hybrid powertrain, with the gas version offering an EPA-estimated 23 MPG combined fuel economy and the Hybrid offering a manufacturer-estimated 36 MPG combined fuel economy. Like recent models, the 2020 Highlander features a third row for even more family adventures.
Available in five grades, the Highlander starts with a new L grade, then layers amenities and technology in the LE, XLE, Limited and the top-of-line Platinum. Cutting-edge entertainment and connectivity is provided through the vehicle’s intuitive and versatile multimedia system, including a new largest in segment 12.3-inch multimedia display on the Platinum grade and 8-inch on all other models. The available new JBL Premium Sound System delivers a whopping 1,200 watts of power to turn any music source into a mobile concert.
2021 RAV4 Prime
The most powerful and quickest RAV4 ever, the Toyota 2021 RAV4 Prime will arrive at dealerships in summer 2020. Build on the popularity of the RAV4 Hybrid, currently the best-selling hybrid vehicle on the market with sales up 72 percent over last year, the RAV4 Prime amplifies both performance and efficiency, reflecting Toyota’s more than 20 years of hybrid vehicle leadership.
Notably, the RAV4 Prime uses regular-grade gasoline — just not much of it. With more powerful motor-generators, a newly developed high-capacity Lithium-Ion battery and a booster converter, the 2021 RAV4 Prime yields an 83-horsepower jump in total system output over the RAV4 Hybrid and has the most horsepower in its segment, with an estimated 302-horsepower, advanced all-wheel drive, sport-tuned suspension and exclusive design features. Toyota projects 0-60 mph acceleration in 5.8 seconds, which is quicker than the RAV4 Hybrid (7.8 sec.) and in a league with luxury and performance SUVs that come nowhere near this remarkable fuel economy.
2021 Mirai Sedan Concept
Toyota first began developing fuel cell technology at the same time as hybrid-electrics and unveiled its first fuel cell vehicle with the Mirai’s launch in 2015. Rebooted as a premium sedan with cutting-edge design, technology and driving performance, the all-new second-generation Mirai will make a splash at this year’s show. Built on Toyota’s premium rear-wheel drive platform, the vehicle debuts a dramatic yet refined coupe-inspired design with improved passenger room and comfort and uses a sustainable powertrain to meet a broad range of mobility needs with zero emissions. In addition to the latest FCEV advancements, Toyota is working to develop a line of battery electric vehicles (BEVs) in its electrification roadmap. The second-generation Mirai will go on sale in late 2020.
In addition, Toyota will have several mobility prototypes and concepts on display, including the LQ Concept, the Micro-Palette, Human Support Robot and FV2 Concept. Each will offer a glimpse into what Toyota envisions is to come as a leader in the mobility space.
U.S. News & World Report 2020 Best Cars for the Money Awards
For outstanding value, three Toyota vehicles received a 2020 Best Cars for the Money award from U.S. News & World Report during a ceremony held at the Washington Auto Show.
2020 marks the third year in a row that Camry has won the Best Car for the Money award in its class. “The Toyota Camry offers a base model that’s loaded with features, making it a good value the day you buy it.  It’s fuel economy and low repair costs make it a good value every day that you own it,” said Jaime Page Deaton, U.S. News & World Report executive editor.
2020 Toyota CamryBest Midsize Car for the Money
2020 Toyota Corolla HybridBest Hybrid and Electric Car for the Money
2020 Toyota RAV4 HybridBest Hybrid and Electric SUV for the Money

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