Happy birthday to the Toyota Scion brand!
Believe it or not Scion has been around for 10 years and we know the best is yet to come! Scion has made a name for itself by attracting new customers to Toyota and bringing in younger/newer drivers. In fact, 75 percent of Scion owners are new to the Toyota family and Scion owners are an average of 11 years younger than the industry average.
“The Scion 10 Series celebrates 10 years of the brand’s passionate approach, iconic products and success inviting a new, younger buyer to the Toyota family,” Murtha said. “Scion heads into its second decade revved up by a strong product line that continues to stand out on the road.”
To celebrate, Scion is introducing a limited edition version of every vehicle in its lineup. Here's what you have to look forward to:
"All Scion 10 Series models will be painted in this exclusive premium color we call Silver Ignition. Each of the models will feature an LED Scion locator badge that lights up when you unlock your car, silver seat belts, a solar-powered illuminated shift knob, sequentially numbered interior badge, and my personal favorite: this cool new Scion 10 Series logo on the dash.
When you first enter the car, the Scion name illuminates before fading to reveal the number 10. xB, iQ, and xD also feature unique alloy wheels in a graphite finish, while FR-S adds HID headlamps with integrated LED daytime running lights, dual automatic climate control, and a smart key with push-button-start ignition. We plan to build about 10,000 units in total and they’ll be available in dealerships starting this June."
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| 2014 Scion tC |
"The new front face features angular headlamps with a much more aggressive look. The all-new hood extends lower toward a more muscular bumper and emphasizes totally new upper and lower grille treatments, as well as new LED accent lighting. On the side, tC will sport a new, standard 18-inch alloy wheel that carries the aggressive character and look of the face to the profile of the car. The new wheels feature a premium dark gray paint, contrasted by eye-catching machined-spoke surfaces...
The new tC will be the first in the Scion family to feature an all-new Standard Display Audio system featuring a 6.1 inch LCD touchscreen. The new system comes with features that Scion drivers expect like Bluetooth®, HD RadioTM Technology, USB connectivity, and steering-wheel audio controls. This system will also be featured on each of the Scion 10 Series models."
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| 2013 Scion iQ |
This is cause for celebration and you can celebrate 10 years of Scion at Scion of Burien with our Pure Lease deals!
- Lease a 2012 iQ for only $124/mo
- Lease a 2013 iQ for only $139/mo
- Lease a 2013 FR-S for only $293/mo
- Lease a 2013 tC for only $189/mo
- Lease a 2013 xB for only $199/mo
- Lease a 2013 xD for only $169/mo
Time flies so fast! I thought my 2003 Scion xA was still new, because it is still in good condition until now. But it already got newer siblings lined up on the market. I still love this, despite many brand new versions of Scion out there. I’ve seen how Scion evolved from the first generation to the latest, and I’m amazed how Toyota made every model unique from the previous. ->Arlyne Nelms
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