Wednesday, March 27, 2013

Toyota Earns 'Best Overall Truck' Award from Kelley Blue Book

2013 Toyota Tundra
Kelley Blue Book recently announced its 2013 Image Awards and Toyota won the award for Best Overall Truck Brand.

 "This is great news for Toyota and truck lovers," said Ted Klarich, general sales manager of Burien Toyota. "This shows that people think of Toyota as the manufacturer of the best trucks. Not Ford. Not Chevy. Toyota has been working towards this for a long time, so if you love trucks or need a new truck and haven't checked out the 2013 Toyota Tundra or Toyota Tacoma."

According to this Reuters article, "The 2013 Brand Image Awards, presented to the top brands in 13 categories are based on consumer automotive perception data from Kelley Blue Book Market
Intelligence's Brand Watch study.  Brand Watch is an online brand and model
perception tracking study tapping into 12,000+ in-market new-vehicle shoppers
annually on  Kelley Blue Book's KBB.com."

Making this 'image award' even more impressive, as the article points out, is that many people who drive trucks, don't just need a vehicle to get to work, they need a truck to DO their work, so they tend to be very thorough in their research.

"KBB.com visitors who identify themselves as truck shoppers have named Toyota this year's Best Overall Truck Brand.  Cars can get you to work, but people depend on trucks to actually do the work.  When livelihood is on the line, any brand synonymous with dependability and reliability has a real advantage."

The 2013 Toyota Tacoma is built to finish what it starts. Check out the inventory at Burien Toyota of the 2013 Toyota Tacoma.

The 2013 Toyota Tundra is one of the best pickup trucks in the industry, called the "Most Dependable Large Pickup" seven years in a row. Check out the inventory at Burien Toyota of the 2013 Toyota Tundra.

Stop by Burien Toyota today to find out why Toyota was chosen as the Best Overall Truck Brand!


1 comment:

  1. Toyota Trucks engines are very much in demand. The most popular Toyota Used Engines are for Toyota Tundra & Toyota Camry.

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